Privacy Policy

This policy explains what information Live Well News ("we", "us") collects when you visit Live Well News, why we collect it, and the choices you have.

What we collect

Analytics - through Google Analytics 4 (via Google Tag Manager): pages viewed, approximate location, device and browser, and on-site interactions such as scrolls, shares and outbound clicks. We use this in aggregate to understand and improve the site.
Newsletter - if you subscribe, your email address, processed by our newsletter provider.
Advertising - our advertising partners may set cookies to measure ad performance and, with your consent, personalise ads.
Server logs - standard request data (such as IP address and user agent) retained transiently by our host for security and reliability.

Consent and legal basis

If you are in the EU, UK or EEA, we load analytics and advertising storage only after you consent through our cookie banner; until then they run in a restricted, cookieless mode (Google Consent Mode). You can change your choice at any time from Cookie settings. Elsewhere, we rely on legitimate interests for basic, aggregated analytics and on consent for personalised advertising.

Who we share with

We share data only with the providers that operate the service - currently Google (analytics and advertising), our newsletter provider, and our host (Cloudflare). We do not sell your personal information.

Your rights

Depending on where you live (for example under the GDPR or California's CCPA/CPRA), you may request access to, correction of, or deletion of your personal data, and opt out of personalised advertising or the "sale" or "sharing" of personal information. To exercise these rights, email privacy@livewellnews.com.

Retention, transfers and children

We retain analytics data for the period configured in GA4 and newsletter data until you unsubscribe. Data may be processed in countries other than your own under appropriate safeguards. The site is not directed to children under 16, and we do not knowingly collect their data.

Changes and contact

We will update this policy as the service evolves and revise the date above. Questions about privacy: privacy@livewellnews.com.